| Does your company unknowingly operate a "sales prevention" department? Many employees not directly involved in the sales process have no appreciation for the amount of time and energy (sleepless nights, missed kids events, marriage counseling) that goes into landing each sale. At times it may seem as if everyone within the organization is conspiring to scuttle your sales and bring the entire new business development process to a screeching halt. "Welcome to the wonderful world of outside sales."
Our profession is quite possibly the most misunderstood vocation on the planet. With no shortage of negative stereotypes fueling the public perception of professional selling it's no wonder our fellow staff-function co-workers not only don't get it, but sometime appear to do everything in their power to dismantle our efforts. Don't they understand that it's the revenue generated from "sales" that puts money in their 401K's and pays for the striping on their "employee of the month" parking space? - no they don't. That's why it's our job as sales people to take the high-road with individuals within our organization to educate them on the importance of communication and co-operation to achieve a common goal - just like we do with our sales prospects.
Counter productive relationships don't improve unless someone makes the effort to fix them...and that someone is us. It's up us as individuals to show leadership and take the initiative. This is our opportunity to practice a bit of diplomacy. If at all possible, get to know the names of all the individuals involved in handling the sale after it is "sold." Take some time to visit with them at least once a week, even if it is just a telephone call. If you are in the same physical location, make a point to have lunch with someone on the "staff" side of the house every week or so. Go to the company picnic, remember birthdays, kids names, etc. In short, treat them like your finest customer - because they are. You need them to facilitate the process after you hand-it-off, so make every effort to welcome them into your camp. After all, the sales process is a team effort so be the team leader. Over time your understanding, kindness, and friendship will make you a stronger more professional sales person.
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